Business ContentNutri-Score: A tool to help you to eat better

RTL Today
5 colours and 5 letters … that’s all you need to eat more balanced !

This is what Delhaize proposes with their tool Nutri-Score. It’s as simple as this: a pictogram on the packaging reveals the nutritional value of a product and you can determine whether you want to expose your body to what’s in it in seconds.

Nutri-Score has been developed with the help of worldwide studies with one simple objective: guide consumers in their choices. For simplicity’s sake, it has been made relying on the visual, allowing everyone to compare nutritional values of chosen products. The system favours nutrients we really need, like fibre, protein, fruits, and vegetables. It also shows those we should avoid, such as saturated fatty acids, sugar, and salt.

Easy peasy: The more the score is green, the more balanced the product. Nutri-Score helps us to keep to our New Year’s resolutions and to keep our diets balanced. In a world in which every little counts, we have no excuses left: buying the right things and eating well becomes child’s play with Nutri-Score.

For more information visit Delhaize.lu 

Back to Top
CIM LOGO