Christophe Goossens, CEO RTL Lëtzebuerg & Soufiane Saadi, CEO atHome Group
RTL Luxembourg and atHome Group have joined forces to offer content to a common audience.
Since October of this year, RTL has been broadcasting atHomeTV and LuxautoTV ads on its TV channel.
A partnership between the two groups is being rolled out in several stages.
Viewers simply need to scan the QR codes displayed on the screen to get more details about the ads online.
"Our partnership with RTL allows us to respond even better to the needs of our real estate and automotive clients. We offer them an additional and highly qualified audience to support the development of their activities", says Soufiane Saadi, CEO of atHome Group.
Founded in 2001 by four Luxembourgers, atHome.lu quickly became the reference for real estate in the Grand Duchy. A few years later, in order to complete its offer and meet the expectations of the market, the brand decided to launch in the Greater Region.
The Group's vision is to make finding and buying a property or a car easy, simple and stress-free thanks to its digital expertise, and to offer a 100% digital ecosystem to support users at all key stages of their lives.