
Poland remains one of the largest and most surprising countries in Eastern Europe, and is often overlooked by travellers. But rather than chasing the usual tourist hotspots, it’s time to open your eyes to a destination that offers cultural treasures, hearty cuisine, and natural beauty ranging from the sea to the mountains.
In 2023, around 19 million international visitors explored Poland, a clear sign of its growing appeal among European and global tourists.
No visit to Poland is complete without experiencing its major cities. Kraków, the former royal capital, is often seen as the country’s cultural heart. Its Old Town, featuring the iconic St. Mary’s Basilica, Wawel Castle, and the vast Main Square, ranks among Europe’s most iconic.
Nearby, you’ll find the Wieliczka Salt Mine – an underground UNESCO World Heritage site, complete with carved galleries, sculptures, and even a chapel made entirely of salt.
A trip to Poland’s capital, Warsaw, cannot be missed. The city is a dynamic mix of the modern and the historical. Its Old Town, painstakingly reconstructed after WWII, has also earned a place on the UNESCO list. With its parks, woodlands, and thriving cultural scene, Warsaw is attracting an increasing number of young visitors.

Then there’s Gdańsk on the Baltic Sea coast: a colourful maritime city with lively harbour vibes and layers of history around every corner.

Don’t miss Wrocław, also known as Breslau, where whimsical dwarf statues hidden across the city offer playful surprises and thoughtful messages.

Polish cuisine is heartier and more varied than many expect. The country’s iconic pierogi, which are dumplings filled with everything from meat and potatoes to mushrooms or sweet fruits, come in countless variations.

Bigos, a rich stew made with sauerkraut, meat, and spices, is often called the national dish. And if you prefer something on the go, try a zapiekanka, a toasted half-baguette topped with mushrooms, onions, and melted cheese. It’s a small snack with big flavour.
And when it comes to drinks, Poland is anything but shy. From craft beers in endless styles to vodka as a cultural staple, there’s something for every palate.
Poland’s natural landscape is a revelation. In the far south lies the Tatra mountain range, a paradise for hiking, climbing, and skiing. Mount Rysy, standing at 2,499 metres, is a popular challenge for ambitious hikers.

In winter, the area around Zakopane becomes a bustling ski resort, drawing over 3 million visitors a year, including increasing numbers from the Middle East who are discovering the fresh air and snowy scenery.
To the north, the Masurian Lake District offers thousands of lakes perfect for kayaking, sailing, camping, or simply spotting birds. Whether you sleep in a lakeside bungalow or paddle through untouched landscapes, it’s a nature lover’s dream.

One of the most unique experiences is found in the Białowieża National Park, on the border with Belarus. This ancient lowland forest, one of the last of its kind in Europe, is strictly protected and home to nearly 600 European bison. Once nearly extinct, these majestic animals now roam freely thanks to decades of conservation.

Poland is a country of contrasts: modern yet rooted in tradition, authentic yet welcoming. It boasts a rich culture, delicious food, and breathtaking natural beauty. Whether you’re an independent explorer or someone who prefers to follow a local guide, Poland has something for everyone.

Be it a weekend city break, a culinary tour, or an outdoor adventure, this is a destination worth adding to your list. And if someone toasts with “Na zdrowie!”, just know it’s heartfelt, and they really mean it.
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