More than an April Fool's jokeIs Luxlait really launching a ‘butter stick’?

RTL Lëtzebuerg
adapted for RTL Today
Although the idea of the so-called “Beurre ROSE Stick” was originally an April Fool’s joke, a recent Facebook post suggests that the Luxembourgish dairy producer may now be seriously considering the concept.

In a Facebook post on Wednesday, Luxlait asked its users who had fallen for the April 1st post, but also who would genuinely like to see a butter stick become reality. The responses are clear: “This stick would be brilliant,” one user commented. “It would definitely be practical on the go,” another added.

April 1 has long passed, which suggests the company may genuinely be considering turning this unusual concept into reality. It will be interesting to see what happens.

Alongside Luxlait, a whole range of other Luxembourgish companies also came up with April Fool’s jokes. You can find an overview of them here:

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