Each day, RTL reaches over 300,000 people in Luxembourg.
Today TNS-ILRES published the latest figures of the plurimedia study carried out between September 2019 and June 2020 (including the Corona period in spring 2020). The plurimedia study was conducted among 4,000 residents aged 15 and over.
Key figures about the study in Luxembourg
RTL is the country's leading media brand: every day, RTL (Radio, TV and digital platforms) reaches 307,300 residents. A new record for RTL!
During a one week period RTL Télé Lëtzebuerg* is the media which achieves the best coverage rate (54.9%), ahead of RTL.lu (52.8%) and RTL Radio Lëtzebuerg (50.9)%.
Altogether the RTL media account for 78.5% of Luxembourg's population each week, which means we reach some 413,100 people in all.
RTL.lu (including RTL Today & RTL 5minutes.lu) attracts 187,900 users per day (35.7% of the pop. 15+). This score makes it the most popular media in Luxembourg (based on daily coverage).
RTL Télé Lëtzebuerg* is by far the most watched TV channel in Luxembourg: its programs are enjoyed by 153,000 viewers every day.
RTL Radio Lëtzebuerg confirms its position as the leading radio station in Luxembourg. The generalist station's audience share reached 34.8% among the 15+ population.
The whole team of RTL Luxembourg thanks you for your continued trust.
* Including "RTL ZWEE and RTL TV via Internet.