Especially unpopular is the video depicting a female banker driving a rally car through a forest.

"Come to Luxembourg" - a series of promotional videos by the agency Luxembourg for Finance are subject to criticism.

One of the videos, stars a female banker driving through Luxembourg's forest and has caused outcry. Critics stated that such depictions are outdated and inappropriate at a time of climate crisis.

Luxembourg for Finance accepts this criticism, and warns that we should be careful and coherent. He accepted that this promotional video may seem to be at odds with their support of sustainable development, but emphasised that Luxembourg for Finance, as well as everyone else, should be more coherent in their approach to environmental protection in the context of climate change.

(Video in Luxembourgish)

Luxembourg for Finance
Besonnesch de Video, wou eng Fra, Banquier, mam Ralleysauto duerch de Bësch fiert, kënnt net esou gutt un.